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24-Aug-2017 03:05

(The videos imported from social networks can be longer than 30 seconds, Hinge notes.) Instead, Hinge believes support for videos will allow members to better show who they really are, by sharing fun or memorable moments and activities from their lives.

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So it only makes sense that they would adopt video as well, given the growing popularity of the format on social apps like Facebook, Instagram and Snapchat, as well as the industry’s larger embrace of “Stories” as a means of offering an angle into people’s lives, activities, and interests.Similar to Snapchat and Instagram, Bumble will support short-form videos recorded live or in the past 24 hours, which can be either posted to your profile for all to see, or only shared with matches.Also like Stories on other social apps, these videos will vanish in a day.​”​On Hinge we encourage our members to be authentic with one another because we know that leads to the best connections,” explains Hinge founder and CEO Justin Mc Leod.

“Our profiles already do a great job, but video creates the opportunity for our members to learn about potential matches in a way that simply can’t be captured with still photos and text.​” The company will also encourage video adoption, too, by showing Hinge profiles with video to five times more people it says.

And they’re meant to be a combination of photos and videos, similar to what’s available on Lively.



But plus women often have an entirely different experience with dating than women who are considered straight-size.… continue reading »


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